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Job Title: Specialist, Key Accounts
Qualification: Any Graduate: Preferably B. Pharma / D. Pharma
Responsible for driving primary sales through product promotion in defined territory by meeting HCPs and para medical staff; Coordinating with commercial/purchase authorities and channel partners for ensuring supply and liquidation of products. Drive awareness and adoption through activations in his/her territory/accounts
Essential Duties & Responsibilities:
• To be responsible for territory business development, new customer identification, and creation of BD strategies for the assigned territories.
• To Identifying, validating and recruiting distributors and retailers within the geography assigned.
• To building and maintaining relations with the channel partners.
• To ensuring quick and efficient product placement at retail outlets.
• To tracking and ensuring secondary sales at POS.
• To tracking and ensuring timely replenishment.
• To developing and executing strategies for market penetration of new products and increasing sales of existing products.
• To collect Information, reviewing and interpreting competitor’s products and strategies, timely market feedback on our products & maintain high confidentiality.
• To developing and implementing promotional activities for enhancing brand awareness, visibility and capture market share.
• To provide product knowledge and information to channel partners and retailers.
• To explore the market, identify customers, and promote the products through individual detailing, audio-visual presentations, and workshops, and to manage local sales & marketing (overall business development) for our brands.
• To monitor product availability at the distribution end and local distributor network (channel partners), and to improve product-wise sales (primary and secondary) using their/own resources.
• To co-ordinate with HQ for the execution of business to ensure smooth throughput and cash flow.
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